An in-house built, .NET-based customer
account management system deployed by Commonwealth Bank of Australia (CBA) has
increased efficiency and improved customer
service, helping employees find data from a single portal that may have
previously been in as many as 12 different applications.
With 1,000
branches and 10 million global customers,
CBA is one of the largest companies on the Australian Stock Exchange and has an
ever-increasing amount of data to manage. The in-house developed system, called
CommSee, has replaced processes that were sometimes tracked manually on paper
and has linked disparate databases through a single-user portal.
CommSee is
essentially a front-end system consisting of a smart client application that
uses Windows Forms in Microsoft .NET version 1.1 to integrate data from
different databases and back-end systems using Microsoft ASP.NET. The
.NET-based architecture enables standards-based interoperability between the
bank’s legacy and mainframe-based systems.
Employees now have a single view of
a customer, and can see data such as
when a customer was last contacted,
what products they have, and what their needs are. Previously, information
about debit cards and some other products, were not accessible through the
bank’s system and employees had to call the customer’s
original branch to retrieve some of that data. In addition to customers’ financial data, scanned documents and
signatures are also saved in the system.
For employees, the system provides
more than a single view of the customer.
CommSee also has several tools that streamline and organize workflows for
employees. A part of the portal called “My Work Area” serves as a status list
of ongoing projects or work that needs follow ups. Another area called “My
Processes” displays messages from other employees and work related to a
specific customer. A third area
called “Everyday Functions” provides access to all the banking applications
that are accessible through CommSee.
CommSee, which cost about $75 million to build, is
part of a $1.3 billion “Which New Bank” initiative at CWB aimed at improving
customer service and corporate
culture. One of the other components of the initiative included using the
services of EDS to upgrade desktop and branch server infrastructure.